YouTube Shorts shopping season begins
The reference link feature, which will be implemented in 2023, comes in two stages. In the first phase, certain US content producers will receive a commission from the reference company for the products they advertise. In the second stage, users in the USA, India, Brazil, Canada and Australia will be able to shop through the links.
YouTube, which has become an important source of income in the world of content producers, has not yet reflected this to the Shorts side. As of February, 45 percent of the advertising revenue generated in the Shorts section will be distributed to content producers. With reference shopping links, it is aimed to create a second income source for more phenomenal content producers. In 2023, YouTube will take more steps in revenue methods.