The metaverse, known as virtual reality, has recently gained even more popularity, catching the attention of major brands.
American beauty and fashion brand Victoria’s Secret announced that it has stepped into the metaverse.
According to a tweet published yesterday, company attorney Michael Kondoudis announced that Victoria’s Secret has created online clothing for use in the real and virtual world, leveraging digital collection and blockchain technology. He also said that the company is in talks with 4 trademarks for the metaverse.
“Victoria’s Secret Coming to the Metaverse”
Attorney, with new trademark applications filed on February 8, the company aims to offer digital collections usable in virtual and real environments. He said he was planning.
He also stated that Victoria’s Secret plans to enter the metaverse by selling virtual goods and services online and in virtual environments.
Big Companies Enter the Metaverse
Recently, McDonald’s announced that it is ready to enter the metaverse. According to the app, McDonald’s will be able to issue “downloadable multimedia files” as well as NFTs for artwork, audio and video files.