Chinese internet giant ByteDance formerly Musical. He had released an app called ly. Sharing songs and short videos was prominent in this application. Later, the platform was not limited to this, in the meantime, it changed its name to TikTok. Since 2018, the platform has continued under this name.
While TikTok is a controversial platform, it remains very popular. The platform, which is very popular especially among teenagers and young adults, also pioneered the emergence of application features such as YouTube Shorts and Instagram Reels.
Description from TikTok manager:
TikTok COO Vanessa Pappas, who recently shared a video, said that every month, “More than a billion people around the world use TikTok to have fun, get inspired, or discover something new for sports, music, art and culture, fashion, DIY and more.” It’s coming.” he said.
TikTok states that it sees itself as an entertainment app rather than a social media platform. Company officials previously stated that their users spend as much time as a movie on the platform. He also stated that people who control other social media applications use TikTok to watch.
TikTok has had a hard time:
Last year, then-US President Donald Trump threatened to ban TikTok and other China-based apps on national security grounds. In the summer of this year, the new US President Biden announced that he had lifted the previous ban threat.
Prior to Trump’s statements, TikTok had served as the CEO of TikTok and COO of ByteDance, with Kevin Meyer, one of the former executives of Disney. Mayer left after three months in these posts. This year, Shou Zi Chew was appointed as TikTok CEO, while Pappas was TikTok’s COO.
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