It’s a fact that Netflix hasn’t had a good day lately. Subscriber losses and the expected more losses are pushing the streaming giant to find new solutions. One of these solutions, as is known, is to prevent password sharing.
The company had previously announced that it would make password sharing paid. However, they have not been able to do this exactly as they wanted in the tested countries. Subscribers from Peru who have applied for password sharing say that they do not find Netflix’s definition of “household” very clear and they still do not understand exactly how the different pricing is achieved.
Tech news site Rest of World conducted an unofficial survey of more than a dozen Netflix users in the country after Netflix announced in March that it would ask customers in Peru to pay. Users were asked if they were willing to pay extra to share their account password outside of their home. Central and South America represent Netflix’s lowest revenue per user.
The majority of surveyed subscribers say they have not received a message about the new costs. Some users say that the cost is rising, so they close their Netflix account. Some users emphasize that they continue to share their passwords without taking any action and that Netflix does not request any fee increase.
In short, things don’t seem to be going well for now in the subscription plan where Netflix charges an additional fee for password sharing. Netflix’s inability to express itself is a problem, and the plan to include an additional user fee on subscription prices, which are said to be expensive, is far from attracting attention.
Let’s see if Netflix will try to take steps to make this plan more attractive. We’ll see together…
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