Tablet market is on the rise
According to the market analysis by IDC, tablet sales reached 39.6 million units in the third quarter of 2024 and increased by 20.4 percent on an annual basis. Sales reached 34.4 million units in the previous quarter, increasing by 22 percent on an annual basis.
Apple followed a stagnant line with 12.6 million sales during this period. Samsung experienced an 18 percent increase with sales of 7.1 million units. Amazon experienced a record increase of 111 percent with 4.6 million sales. It is stated that Amazon Prime Day campaigns in particular contributed to the increase.
With the influence of Huawei country, it increased by 40 percent by selling 3.3 million units. Lenovo also made a significant leap with 3 million sales. Experts expect optimism in the tablet market to continue until the end of the year.