Last year was undoubtedly remembered as a year when Kovid-19 was at its peak and quarantines were implemented in most countries. During this period, many people became more involved in the smartphone world during their stay at home. It is stated that this period also affected the increase in the sales of technological products.
However, the global chip crisis is one of the biggest destructions of the epidemic period in the technology world. According to many analysts, the semiconductor supply chain, which was formed due to the shutdowns during the epidemic, greatly affected the production of technological products. However, despite all this negative atmosphere, high-end smartphone manufacturers increased their sales.
Apple’s iPhone became the leader of the US smartphone market in 2021
Counterpoint Research made an analysis of the situation of smartphones in the US market in 2021. In general, there has been an increase in phone sales in the last year. In addition, according to the analysis, the best-selling smartphones in the country were determined. Accordingly, it was registered as the market leader Apple’s iPhone smartphone.
In the analysis, 4 quarters of the year were analyzed separately. Smartphone sales in the US grew by 21 percent compared to the previous year. So much so that the lowest sales rate during the year was observed in the third quarter, which also coincides with the summer months. But even there, there was an increase of 1%. As a result, a huge increase was observed in the sales of Apple, the best-selling smartphone brand in the country.
In light of all the data, Apple achieved a 38 percent increase. Accordingly, the company took the lead with a huge market share of 47 percent in 2021. Especially after the launch of the iPhone 13 series, the company grew by 19 percent in the quarter it was in.
Samsung followed Apple in the list. The company, which closed last year with growth, became the second best-selling phone brand in the USA with a market share of 34 percent in the third quarter alone. However, the company closed the fourth quarter of 2021 with a loss. After the loss in market share, it decreased to 22 percent. The main reason for this loss is thought to be a large share of the delay in the S21 series.
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