Take-Two, which has been in the game market since 1993 and has left a solid mark, has managed to increase its fan base with the games it has released for years. The company, which produces many famous video games such as Grand Theft Auto, Mafia, Manhunt and Bioshock, is acquiring another company and incorporating it. Here is the name of the purchased company and the details…
Take-Two acquires Zynga
This agreement will bring together two big game companies. Zynga, the creator of many popular games such as FarmVille, Empires & Puzzles, Words with Friends, accepted the partnership by selling the company to Take-Two with a corporate value of 12.7 billion dollars.
Take-Two Chairman and CEO Strauss Zelnick said this combination brings together the best-in-class console and PC series with a diversified form of mobile publishing. In this context, Take-Two, one of the leading names in console games, also seems to want to dominate the mobile game world.
Zynga CEO Frank Gibeau says he’s excited about this move to strengthen their creative culture, appeal to a wider audience, and become one of the leaders in the next gaming era. Zelnick; He will lead the company to be audited with Gibeau and Zynga’s Head of Publishing, Bernard Kim.
As in all other partnership businesses, it is clear that the two companies mentioned have taken this step in the name of saving financially. Take-Two says that in line with this step, its annual financial savings will exceed $100 million in two years. Although it left traces in the mobile gaming world with its subsidiary Rockstar Games, being with a big name like Zynga will give the company a great advantage.
It is clear that it is a big step for Zynga as well. There was a big boom in the company’s initial public offering share prices. But over the years, especially since last year, the company’s share prices have been falling gradually. This made the company a target. This partnership with a well-established company like Take-Two seems to benefit Zynga.
What do you think about the partnership of two big companies? You can share your ideas with us in the comments.
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