Even Instagram’s head, Adam Mosseri, apparently believes the platform has placed a disproportionate emphasis on videos and Reels in the past year, admitting that traditional photo posts are therefore secondary.
“I think we were overly focused on video in 2022; “We showed too many videos and insufficient photos.” Mosseri said Instagram continues to work in the background to try and balance this situation, and internal metrics show it’s working.
“Things like how often someone likes photos and videos and how often someone comments on videos versus photos should be roughly equal, which is a good sign that everything is balanced,” said Mosseri, adding that “Photos will always be an important part of what we do.” did not neglect.
Instagram has seen photographers begin to lose faith in Instagram after it was redesigned with a similar app style to TikTok last year. And naturally he had to forego some big steps of change.
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