Spotify Enters Metaverse Universe [Video]

Spotify has built a private zone on Roblox. The structure called "Spotify Island", which is considered as Spotify's entry into the metaverse, contains some special items and activities. So what exactly is on Spotify Island and why did Spotify take such a step?
 Spotify Enters Metaverse Universe [Video]
READING NOW Spotify Enters Metaverse Universe [Video]

Spotify, one of the world’s most popular online music platforms, conducted a special study for the Roblox game, which is getting more and more popular every day. With this study, a region called “Spotify Island” was officially added to Roblox. So what does Spotfiy Island offer players and why did Spotify feel the need to engage in such a business?

Spotify Island was designed in the spirit of Roblox. When players go to this area, they will have the opportunity to capture various objects and unlock locked items with these objects. In addition, Soundtrap, one of Spotify’s sound creation tools, has been added to Spotify Island. According to the statements made, this tool will also offer a music player, and players will be able to listen to music while playing Roblox.

Everyone can create their own music

Spotify Island seems to be talked about a lot with almost every feature. Because the objects obtained in this region can be used in other parts of Roblox. In addition, special collections have been prepared for content creators. Thus, content creators will have the opportunity to earn money on Roblox. Beyond all this, Spotify Island will also have a stage. So what does this episode mean for the players?

In the statements made by Spotify, it is stated that such a step has been taken so that all Roblox players can become content producers. And that’s exactly what the stage will serve. An actor who enters the stage will be able to compose his own music using the equipment provided to him. If we consider how important virtual worlds have become with technologies such as Metaverse and Web 3; We can easily say that Spotify is preparing to enter the new generation web world.

Spotify Island will also include collaborations with real artists. In this context; Stray Kids and Sunmi from the world of K-Pop appeared as Spotify Island’s first collaborators. The Spotify team, which creates special content for Stray Kids with Sunmi, will bring Sunmi’s content together with Roblox players as of today and Stray Kids’ content in a few weeks…

Examining what’s happening on Spotify Island if you want, you can watch the following videos (in English)

Official trailer for Spotify Island

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