Losing an important name like Neil Young due to its podcast deal with Joe Rogan and exposed to racist criticism, Spotify still does not give up its ambition in this industry. The firm acquired two more ventures.
Two major acquisitions from Spotify
Spotify announced this week that it has acquired two startups, Chartable and Podsights. These startups are developing podcast ad technologies. Chartable measures who clicks on ads and what action is taken when clicked. Podsights analyzes which ad leads to more downloads.