According to a widely spoken claim today, Google learned in March that Samsung is considering changing the default search engine on Galaxy smartphones and other devices. The world’s largest Android smartphone manufacturer was considering using Microsoft’s Bing search engine instead of Google.
In the news that the New York Times based on internal messages from Google, it is claimed that the company reacted with a panic button to this news. This panic is understandable, as Google receives $3 billion a year from Samsung as its default search engine. The news adds that Google assumes that Microsoft’s work on adding AI features such as Bing Chat to the Bing search engine is the biggest reason Samsung is considering this transition.
Talks between Samsung and Microsoft and between Samsung and Google are said to be incomplete. For this reason, it is possible that Samsung will prefer to stick to Google as a search engine at the end of the negotiations. But even the thought of losing Samsung is reportedly spurring Google to develop and add more AI search features.
It’s not just the financial impact…
Of course, this development doesn’t just worry Google financially. A serious fluctuation in search engine usage rates can be added to this. The number of Samsung phone users is substantial and if the Bing search engine is offered to people by default, it is inevitable that there will be a serious jump in usage rates.
Google will hold its annual Google i/O developers conference on May 10. It may be possible to introduce new AI features at this conference.