OnePlus Nord becomes a separate brand

Operating under the umbrella of Oppo, OnePlus is preparing to turn the mid-range Nord brand into a separate subsidiary. The Nord brand will be wide-ranging.
 OnePlus Nord becomes a separate brand
READING NOW OnePlus Nord becomes a separate brand

OnePlus Nord smartphones, which are aimed at younger users and are sold in our country, are becoming a new brand. Nord brand aims to create a wide ecosystem.

Nord brand is coming

As OnePlus Nord, the brand, which we have seen different products to date, is becoming an independent subsidiary in the new period. In addition to smartphones, the Nord brand will also have accessories such as smart wristbands and headphones, sales points and even eSports teams. It is stated that the Nord brand will focus on physical sales a little more.

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The Nord brand, which is planned to be a comprehensive movement, will thus become the fourth brand under the umbrella of Oppo. Although the company, which previously separated the DIZO brand, thus appeals to different segments as OnePlus, Nord, DIZO and realme, it still triggers a competition within itself.

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