RTX 4060 Ti did not deliver what was expected
It is claimed that both companies have shipped about 90,000 of these graphics cards. Nvidia is said to be shipping more RTX 4060 Ti GPUs to Europe than it normally ships, and AMD is doing the same for the North American market. Generally, such mid-range products are expected to sell over 100,000 units, so 90,000 isn’t a huge number and is certainly less than expected.
While the sources describe the RTX 4060 Ti’s output as the ‘worst output in memory’, one of the reasons for the low demand is the huge price difference between it and its rival. While the RTX 4060 Ti debuted with a price tag of $399, the RX 7600 entered the market at a much more affordable price of $269.
However, the only problem is not the price and sales. According to the statements, there is a negative atmosphere in the graphics card manufacturers, especially for the RTX 4060 Ti. Because manufacturers do not make much demands on GPU allocation. This shows that companies do not believe that the card will be sold. On the other hand, Nvidia’s main focus may be on the basic RTX 4060, which will be released in July rather than the “Ti” model. With a $299 price tag, this card could change things up.