Recently, social media has become a profession for many people where they can earn big money. Users earn serious income from their advertisements, and large companies and companies from the promotion and sale of their products. While most applications give importance to the e-commerce sector, Twitter was in the background compared to other channels.
For many years, Twitter has been popular with non-monetized content producers, mostly with tweets for entertainment purposes. The company is trying to create an area where users can earn money by making changes in its business policy recently.
You can now shop on Twitter live streams
Twitter, which has made a name for itself in its recent innovations, is launching a new application. Now, users will be able to shop at the same time while watching a broadcast. The new live streaming shopping feature will debut on November 28 as Walmart hosts a Cyber Week themed live stream with Jason Derulo.
In the statement that Twitter announced its new feature, it included the following sentences;
Live streaming on Twitter allows businesses to interact with their fans. Adding the ability to shop to this experience paves the way to attract and engage audiences.
Although Twitter has lagged behind other social media channels in this area, it has started to attack with the innovations it has made and wants to make. Finally, he is working on a feature called Shopping Manager. It also wants to expand the usage area of the Store Module, which was first announced in July.
The Store Module was first made available to test the shopping potential on Twitter. The feature, which can only be used by businesses, becomes available when profile accounts activate this feature. Thus, products can be displayed in the area under the bio on Twitter profiles.
Twitter is not limited to innovations in this field. Last month, the company launched the Super Tracking feature, which allows to generate income through donations. In addition, the Tip Box feature is another feature that is already in use. Not forgetting the Bitcoin world, Twitter has expanded its usage area by bringing the Bitcoin tipping feature, which was initially only available on IOS devices, to Android devices last month.
How do you interpret these recent moves of Twitter? By doing so, does Twitter increase its popularity or leave its old taste behind? Please share your thoughts with us.