Former Twitter CEO and founder Jack Dorsey announced that he would focus on Bluesky after Elon Musk bought Twitter for $44 billion in October last year. And now users who have given up on Twitter can start trying Bluesky, the new social media app that has started beta testing on Apple’s app store.
Bluesky was originally conceptualized in 2019 as an extension of Twitter, describing it as a “decentralized social network”. However, plans changed later for it to become a separate platform. The company announced in a Twitter post earlier last year that it would continue separately, writing, “Both Twitter and Bluesky understood that our independence was important to the success of the project, so we formed an independent company to make sure we were serving the broadest possible interests.” found.
The beta app can be downloaded from the App Store by invitation only, and users who want to join can submit their email addresses to be placed on the waiting list.
Bluesky’s interface is similar to Twitter with a few minor differences, but simplifies the sharing process with the option to add photos and attachments like a plus button for 256-character messages, TechCrunch reports. It will also reportedly allow users to view updates on the homepage timeline divided into posts or posts and replies.
You might wonder why users would want to use Bluesky when it’s so similar to Twitter. Dorsey had the answer in 2021 when he started spreading the idea for Bluesky amid former President Donald Trump’s Twitter ban. Dorsey questioned whether this ban was the right move. In a tweet he sent, he said the platform needed to question how its services could encourage distraction and harm, and needed more transparency in its audit operations, but said these things “cannot erode a free and open global internet.”
“We are trying to do our part by funding an initiative around an open, decentralized standard for social media,” Dorsey wrote on Twitter in 2021, adding: “Our goal is to become a client of this standard for the public speaking layer of the internet. We call it Bluesky.”