Moves are coming from many technology giants towards the metaverse , which is expected to be a trillion-dollar industry in the future. It would not be wrong to say that the company that shows the most interest in this subject is Meta (formerly Facebook). The US-based technology giant has changed its name for the metaverse and has already started its moves on this subject.
Now, a brand new step has been taken in terms of metaverse, which is expected to bring together virtual life and real life, and social media platforms. In the statements made by CEO Mark Zuckerberg, it was stated that the company will open a digital clothing store .
“Meta Avatars Store”
Zuckerberg stated that they named the store ‘ Meta Avatars Store ‘, that is, ‘Meta Avatar Store’ in their statements. The announcement was made in a live stream on the platform with Eva Chen, Instagram’s vice president of fashion partnerships. While the CEO thinks this store will provide a way for users to express themselves through their avatars, it’s somewhat controversial how many people would rather spend money on something like this.
Let’s add that the new virtual store, which is part of the company’s metaverse steps, will come to Facebook, Instagram and Messenger . Meta had previously added avatars to all of these platforms. In addition, this store will initially include digital clothing from giant brands such as Balenciaga, Prada and Thom Browne. It is worth adding that Meta does not provide any information on pricing at the moment, but the free outfit option will continue in avatars.
Zuckerberg also added that they plan to turn the store into an open marketplace where developers can produce and sell clothing, adding: “Digital products will be important for expressing yourself in the metaverse and for a creative economy to function. I’m pretty excited to add more brands here soon and bring the store to VR .”
Finally, let’s say that the new virtual store will start to be available next week. Accordingly, Meta Avatars Store will meet users in the USA, Canada, Thailand and Mexico . It is also among the news that Meta plans to partner with new brands for the store in the coming weeks.
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