According to the news of The Athletic, blockchain platform Tezos (XTZ) has signed a training jersey sponsorship agreement with Premier League teams Manchester United. Following the news of the deal, XTZ gained 5%.
Although the parties have not yet officially announced the agreement, it was claimed that the value of the agreement will be more than 20 million pounds.
Tezos’ logo will appear on the club’s training jerseys. According to the news, United has already started working on the partnership promotion. United may also take a step towards Web 3.0 as part of its collaboration with Tezos.
The club’s eight-year sponsorship deal with American insurance giant Aon expired at the end of last season.
According to the source, United also negotiated with other blockchain projects before Tezos.
The asset is trading at $3.83 at the time of writing, according to CoinMarketCap data.
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