We witness that more and more technology is used in sports every day. While some of these technologies are experimental, such as the body camera we saw in a friendly match, some of them are technologies that are included in the game or are on the agenda, such as VAR and goal line technology.
Although these technologies are mainly developed with athletes, technical teams or referees in mind, the new technology of the Manchester City team focuses on the fans. Manchester’s blue giant is developing smart scarves for fans.
It will interpret the feelings of the fans
The British team will collect and analyze the biometric data of the fans with this interesting technology. Developed with Cisco, the scarf will help “better understand the emotion at the heart of the world’s most beautiful game,” according to the statements.
The smart scarf will come with an EmotiBit sensor that fans will wear around their necks. Apart from this sensor, the smart weft will have a PPG sensor, acceleration sensor and electrodermal activity sensor. The purpose of all these sensors is to reveal how the fans feel in the stands.
Anyone who has watched a game from the stands might think that smart waste is not needed to understand the mood of the fans. According to statements from Manchester City, the purpose of these scarves is to pave the way for more special, more personalized experiences. The first two alternatives that come to mind are to control the health status of the fans, to prevent unpleasant events that may occur, and to make commercial agreements according to these data.
In the first stage, these scarves will be made available to a small group. A test group will also be formed from supporters of Manchester City’s sister team, New York City FC. The smart scarves are expected to be sold to all fans next season.
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