Amazon, one of the largest e-commerce platforms in the world, joined Tiktok at the last minute. According to The New York Times, the company presented a “last -minute offer için for the popular social media platform, which faces the threat of re -prohibition in the USA. Amazon is allegedly shared with US Trade Minister Howard Lutnick and US Vice President JD Vance.

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The introduction of technology giant at such a late stage led to question marks. The US administration set April 5 as the deadline for a decision that envisages the sale or prohibition of Tiktok. However, US President Donald Trump stated that he could extend this time if necessary. However, it is claimed that the White House officials did not consider Amazon’s proposal as a serious option.

It remains unclear why Amazon wants to buy Tiktok. Although the company has great investments in the fields of cloud computing, e-commerce and artificial intelligence, it does not have a major presence in the social media market. Having a huge platform like Tiktok can enable Amazon to increase advertising revenues and compete with its competitors directly with meta and Google.

The US pressure on Tiktok is not just a purchase process. National security concerns, data privacy debates and technology competition with China are at the basis of this process. Last minute offers and uncertainties make Tiktok’s future even more complex. In the coming days, the fate of the social media giant will begin to become clear. However, the fight on Tiktok will remain on the agenda for a long time in the world of technology.