Kia to Sell NFT for ‘Aiding Animals’ [Video]

NFTs, one of the most popular and discussed technologies of recent times, had already begun to attract the attention of huge companies and brands. The last name to join these brands was South Korean automaker Kia. Kia, which featured the robot dog named Robo Dog as the main character in the advertisement it published in the Super Bowl, announced that this dog had removed its NFTs.

Starting an NFT campaign, Kia launched a total of 6 unique models of Robo Dog as NFT on Sweet the other day. Bids to NFTs, each with a starting price of $299, have already exceeded the $1,000 mark. After the auction, which will end in 3 days, the second part of the campaign will start on the same day.

All proceeds will go to an animal welfare charity:

Kia has purchased 10,000 Robo Dog NFTs at the start of the NBA All Star weekend. will put on the market. Those who previously purchased NFTs that are currently at auction will have early access to these NFTs. The purchase of all Robo Dog NFTs will serve one purpose.

90% of proceeds from NFTs put up for sale and offered by Kia will go to the Petfinder Foundation, which has been helping animal shelters and rescue groups since 2003. The remaining 10% will be integrated into the smart contract. Thus, when the NFT received is resold, 10% of the previous sale will go back to the Petfinder Foundation.

Each Robo Dog NFT offered for sale by Kia is distinguished from each other by many features such as its type, size, age, gender and feather length.