The global smartphone market ended a two -year decline trend by recording a 5 percent income increase in 2024. The basis of the positive change in the market lies in the increase in user trust and the improvement of global economic conditions. Smartphone shipments increased by 4 percent annually.

The smartphone market came to life in 2024 after a two -year decline

According to Counterpoint Research’s latest report, factors such as advanced camera technologies, faster processors and the spread of 5G technology were effective in the use of users to new devices. Apple and Samsung, the leading players of the market, experienced a decrease in shipment traditions, but managed to increase their income by increasing average sales prices.

In particular, Apple, iphone models with the average sales price exceeding the limit of $ 900 has signed a new record. This has made a significant contribution to the increase in the global average smartphone sales price to $ 356.

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In terms of income share, Apple continued to lead the market with 46 percent. Samsung has a 15 percent income share; Other brands such as Oppo, Vivo and Xiaomi were listed with single -digit shares. Vivo recorded the fastest income increase on an annual basis with 20 percent, while Xiaomi made the fastest growth in the shipment traditions with 16 percent.

Researchers, Apple’s success in the increasing popularity of Pro series models and the company’s strategy to meet the demand of the middle class in developing markets, he said. Samsung’s shipments in the shipments of the Galaxy S24 series of success and average sales price to 299 dollars were compensated for.