Instagram has always been on the agenda with the features it ‘scraped’ from here to there. First they took the ‘Story’ feature from Snapchat, then they created the ‘Reels’ feature by emulating TikTok.
Looks like the company is on to something similar again. According to a story published by Mark Zuckerberg from his Instagram account, a feature that is extremely similar to TikTok will be added to the application. Let’s take a look at the details together.
Videos on your Instagram homepage will now be full screen
Instagram introduced a new full-screen mode and an updated navigation bar to make content on the platform more discoverable and immersive. is testing. Available to a limited number of people, this prototype is the company’s latest effort to compete with TikTok, according to Meta spokesperson Seine Kim.
If you are this ‘limited number of people’, you may find that the videos are full screen while browsing Instagram. Buttons that allow you to like or comment on the video as well as the video description will appear at the bottom, and the Instagram logo and other top buttons will appear floating at the top.
First Reels, now this. It looks like Mark Zuckerberg will continue to eat TikTok’s bread. What are you thinking? Please do not forget to share your thoughts with us in the comments section.