Yesterday, perhaps one of the biggest advertising efforts of social media was made. Cristiano Ronaldo and Lionel Messi shared the same photo from their accounts at the same time. In the photo, the two biggest football stars of the last 20 years are playing chess.
Although the photo was shared as part of an advertisement for Louis Vuitton, one of the most prestigious clothing brands in the world, it contains a reunion that all football fans have dreamed of for years. Besides, have you noticed that the chessboard in this photo has great detail?
This chessboard is taken from the match between Magnus Carlsen and Hikaru Nakamura, the Messi and Ronaldo of chess
What Messi and Ronaldo are in football, Magnus Carlsen and Hikaru Nakamura are in chess. The chessboard in the photo of Messi and Ronaldo is taken from the game played by these two legendary chess players in 2017, when they chose to draw with a common decision as a result of great contention. We can also see that the pose of Ronaldo and Messi is inspired by the famous photograph of Carlsen and Nakamura.
It does not end there, the stones on the board and their positions also have special meanings.
There is a reason why the positions of the pieces in this chess game are reflected in the photo of Messi and Ronaldo, not in vain. Nakamura and Carlsen’s match ended in a draw, as we mentioned above.
Black and white pawns have locked each other on the board. If Messi’s black rook eats the white pawn, Ronaldo’s queen will also eat Messi’s rook. In such a case, Messi’s queen will also eat Ronaldo’s queen. However, Messi cannot profit from this situation because Ronaldo’s king eats Messi’s queen.
In other words, this photo shows that the rivalry of the two legends at the top of football will never end, and that they cannot win or lose against each other.
Messi and Ronaldo are two rare people who we can call GOAT (Greatest of All Time) alive today for football. If one falls, the other lifts him up. Although there is eternal rivalry, there is eternal friendship. Although they came together for the Louis Vuitton collaboration in this photo, it is a respectable job for the brand to include such a detail in the photo. In addition, it is possible to say that the suitcase details are for the duo to approach the end of their careers.
The photo shared on Ronaldo’s account received 27,610,172 likes in 12 hours, and the photo shared on Messi’s account received 22,194,855 likes. As we said, this is on its way to becoming the biggest advertising effort of social media. What do you think about the chessboard detail? Please do not forget to share your thoughts with us in the comments.
Magnus Carlsen also made a post about the photo.
Second greatest rivalry of our time mimicking the greatest https://t.co/9ncVVgUnzs
— Magnus Carlsen (@MagnusCarlsen) November 19, 2022
World chess champion Magnus Carlsen also made a statement about this image inspired by his matches with Nakamura. The famous chess player shared on Twitter, “The second biggest rivalry of our time imitates the biggest.”
Magnus Carlsen and Hikaru Nakamura’s 2017 chess match:
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