According to the report prepared by HUAWEI and IPSOS, almost half of the Turkish people are not satisfied with their financial situation and stress level in the last 12 months. The pandemic has had several distinct negative effects on these aspects of life, on sleep quality and work-life balance.
Commenting on the report, Dr. Sertaç Doğanay said, “While smart wearable devices are considered mostly within the concept of ‘well-being’ today, when we look at the course of technology, it will calculate the probability of this happening before a disease occurs, and will inform the user and change our whole quality of life in an unprecedented way in the history of humanity. “The stage it has reached not only improves our lives, but also saves our lives, especially during the pandemic. Features such as measuring skin temperature and the oxygen rate in the blood allow us to immediately notice the epidemic we are in right at the very beginning and take precautions.”
Impact of the pandemic on society
According to the results of the research, it is seen that 70 percent of the people living in Turkey spend more time in front of the TV and various health symptoms worsen, they have to give up physical activities and gain weight. It was concluded that 52 percent of the respondents were overweight.
The most common health symptoms in society: lack of energy, sleep problems and feeling overwhelmed. Other problems are also common. Poor eating patterns are reflected in research results as a niche problem.
About three-quarters of respondents feel the need to improve their physical and mental health. While women are particularly in need of improving physical health, women and 18-24 year olds are most in need of improving mental health.
efforts to return to normal
Among the activities to return to normal, many plan to lose weight and pay attention to their appearance, as well as a doctor’s checkup. 74 percent of the respondents feel the need to improve their physical health, and 72 percent feel this need for their mental health as well. To achieve the first goal, losing weight will be most beneficial, and in the second, mental, spending more time with friends, hobbies and going out will work.
Smartwatches and wristbands can help
Research participants acknowledge that new devices can help achieve some normalization and wellness plans. Nearly half believe that a smartwatch or smart bracelet can make it easier to achieve various goals, such as losing weight.
Relying on devices with plan fulfillment is particularly prevalent among executives when we consider smartwatches alone, and among women and the youngest group when we include smart wristbands. As for the mental side, about 1/3 of the participants do breathing techniques and slightly less massage. Massages and mindfulness techniques are also in the top 2 in terms of planned activities.
Many admit to having problems due to the pandemic, but many think that new apps and wearables can help with various problems. For example, 61 percent think they can help reduce stress, while 48 percent agree that they struggle with this level. On closer inspection, it seems that men in general believe most in the ability of apps to help with various problems. This goes for managers/experts to some extent as well.
Smart watch usage will increase
Smartphones are the most widely used devices, but more than 1/5 of the respondents use smartwatches and 19 percent want to buy a smartwatch. This could nearly double the smartwatch usage rate of the general population within 12 months.
Among all the functions, the step counter is the most common overall, but the sleep monitor and heart rate monitor quality are popular among smart watch and smart bracelet users. Also important is the interest in using stress level monitoring. As for which features are most attractive, long battery life and water resistance are in the top 2 places, while continuous health monitoring is a feature that many people believe makes life better.
Wearable devices and their potential
Although smart watches and smart wristbands are not as common as smartphones, 21-13 percent of the population use them. Among them, pedometers, sports trackers and weight tracking are the most common, but the application of stress level measurement and breathing exercises have great potential.
Since water resistance and up to 3 weeks of battery life are seen as essential features in smart devices, they cannot be neglected. Continuous monitoring and monitoring of sports activity are also vital, as these are the features that will improve life the most according to many.
Judging by the belief in apps (how they can help with various issues), men in general are the ones who care most about the features of wearables, and to some extent this applies to executives as well.
It is clear that the primary users of any smartwatch solution at the moment are managers / experts and people aged 25-34.
When it comes to the importance of features in general, female office workers rate battery life and water resistance higher, respectively, among many features.
HUAWEI wearables cover all health needs
HUAWEI’s smart watches and smart wristbands work as life coaches by constantly monitoring their users’ heart rate, stress level, sleep patterns, oxygen levels in the blood and physical movements with up to 3 weeks of battery life, 24/7 uninterrupted health checks and waterproof structures. Smart watches and smart wristbands that support more than 100 exercises, especially HUAWEI Watch 3 Pro and Band 6, are always with their users with their stylish, durable and customizable structures.
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