How successful has Samsung been in folding phone sales?

Although Samsung folding phones are not in our country, they seem to be attracting attention abroad. Before Unpacked, Samsung's Head of Mobile Experience Business, Roh, pointed to the company's success in folding phones.
 How successful has Samsung been in folding phone sales?
READING NOW How successful has Samsung been in folding phone sales?

The stars of the night at the upcoming Samsung Galaxy Unpacked event will likely be folding phones. It is only a short time before we officially see the designs and features of the Galaxy Z Fold 4 and Galaxy Z Flip 4 models. So, how much interest are Samsung’s folding phone models?

Press images of Samsung Galaxy Z Fold 4 leaked

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According to TM Roh, who is the head of mobile experience business at Samsung, by launching its first foldable screen smartphone in 2019, Samsung became the brand that changed the future of the industry.

Increase in foldable phone sales

According to the information shared by Roh, 10 million units of Samsung folding phones were shipped last year. It is stated that an increase of 300% has been achieved compared to the previous year, and Samsung is getting closer to its goal of bringing foldable phones to more users.

Most popular model: Galaxy Z Flip 3

For those wondering about Samsung’s most popular foldable phone model, the foldable clamshell model Galaxy Z Flip 3 accounted for 70% of the company’s foldable phone sales. This is not surprising given the device’s price and design. Towards the end of 2021, Samsung said sales of the Z Flip 3 exceeded the company’s expectations. According to Roh, users will show more interest in foldable phone models.

Galaxy Unpacked date revealed

added 1 day ago

Of course, we will not only see Galaxy Z Fold 4 and Galaxy Z Flip 4 folding phones at the Galaxy Unpacked event. Samsung’s new headphones and smart watches will also be introduced on August 10.

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