Kiğılı, one of the leading brands of men’s clothing, entered the world of NFT and metaverse. The popular brand introduced the Tomorrow collection the previous day. The holographic NFT fashion show took place at the promotional launch of the collection.
introduced wearable NFT pieces together with Kiğılı Tomorrow collection. Kiğılı Deputy Chairman of the Board Hilal Suerdem, Kiğılı CMO İlkay Keleş, digital content producer Bedirhan Soral, Oktay Kaynarca, Abdullah Avcı, Bensu Soral, Beyza Arıca, Elif Şahin, Cener Yıldırım, Deniz Baydar, Tugay Mercan. names such as
Kiğılı Deputy Chairman of the Board of Directors Hilal Suerdem, who made a statement on the subject, said:
“We have very different studies in this field. We greeted our consumers as a very different Kiğılı in our fashion show. We appeared before them as a technological brand. Avatars related to NFTs will be dressed in different ways and will make people live different dreams. They can actually try these different dreams themselves in the physics world. In the NFT world, they can also experience the spirit of it. But we need to create such an environment that the perception in NFT can be experienced in the physics world. As a brand, we will support our consumers to carry the mood they experience in the metaverse world to physical life. In other words, they will have the chance to enter the world of the metaverse and to evaluate the gains they have made in that universe in our stores. We will try to provide a link from the world of the metaverse to the world of physics.”
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