Recently, concepts such as NFT, Blockchain and Web3 have become the focus of companies with increasing popularity. While new generation companies show great interest in this field, well-established companies such as Adidas and Apple are accelerating their work in this field. Finally, Italian luxury sports car manufacturer Ferrari CEO Benedetto Vigna made a statement about these concepts.
Ferrari CEO: We Want to Be at the Forefront of Web3
Benedetto Vigna, CEO of Italian luxury sports car manufacturer Ferrari, also talked about the future plans of the company when the last quarter report was announced. Vigna stated that the company will focus on the Web3 space in the future:
“We are strengthening our relationship with leading technology partners such as Amazon Web Services in Wales to stay at the forefront of digital technologies and Web 3.0.”
Vigna also emphasized that the Web3 space can help the development of the brand and strengthen its position as the leading company in its field:
“Like we said, I think it’s important that we look into this space and see how new technologies can help our brand. Of course, digital technologies, Blockchain, Web3 technologies and NFT are fields that may be interesting for us. So it deserves some attention.”
As a reminder, Benedetto Vigna recently announced that the company has established a department focused on virtual reality, gaming and digital services and expressed its interest in the industry.
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