In October last year, Facebook introduced the metaverse project, the next breakthrough that will revolutionize today’s world. Announcing that it changed its new name to ‘Meta’ in the same presentation, the company made some patent applications showing how it plans to carry the metaverse dream to the real world.
These patent applications, first seen by The Financial Times, offered ideas in many areas, from Meta’s user-focused apps to ads that would generate a large portion of its revenue. Let’s take a look at the ideas Meta has come up with through its patents for shaping the future.
Your pupil movements and facial expressions will be monitored
A few of the patents received by Meta and published on January 11 focus on tracking users’ eyes and faces instantly. According to the information in the patents, this tracking system will be able to go down to the pupils of the users. All eye and face data will be collected with the small camera and sensors in the VR headset.
Expression suggestions will be made according to the situation you are in.
Another patent related to the instant tracking of users’ faces is on ‘adapting media content’ according to users’ facial movements. In this context, according to the context the user is in, ie conversations, profile, location of his device, events in his calendar, etc. An expression suggestion will be automatically presented based on many factors such as
There will be wearable magnetic sensors
Another patent applied for is about the ‘wearable magnetic sensor system’ placed on the body. Thanks to this wearable sensor, the body poses of the users can be monitored instantly. In this way, your character in the virtual universe will do exactly what you are doing.
Forget about creating avatars, you’ll be able to put yourself straight into the universe
Another patent is the kind that will provide great convenience for users to create their unique avatars. Thanks to a system called ‘Avatar customization engine’, users will be able to bring their own looks to the digital world in three dimensions. For this, the system will make use of your photos and a few tools such as a tool called ‘skin emulator’. The resulting avatar will be extremely realistic.
Metaverse will of course be an ad paradise
Although Mark Zuckerberg announced that they were aiming for the titles they would produce to be low-priced, this was also a precursor to advertisements. A patent has revealed exactly this. The patent explains that Meta can display personalized ads in the virtual world based on a person’s age, gender, interests, and how they interact with the social media platform.
Another patent showing Meta’s solution to monetization was about ‘sponsoring the appearance of an object’ in the virtual world. According to this patent, a product or item in a digital store can be shown to users in a sponsored way.
These patents, which Meta shows that it plans to rule the world, does not mean that these technologies will come to our lives intermittently.
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