After purchasing Twitter, Elon Musk made many changes to the microblogging site. So much so that Musk even changed the name and philosophy of the platform and stated that he wanted the platform, which he named X, to be a place where creative people come together. According to Musk’s statement, X’s algorithm is now also changing.
With the new update, when we enter X, we will no longer only see the posts of popular accounts, our friends or the people they follow. X will also start showing content that it thinks suits the tastes of its users on its streaming page. Thus, accounts with fewer followers will also be able to have more visibility and more followers.
The new algorithm will benefit accounts with few followers
Recently, X has focused more on hosting content creators and accounts that stand out with their creativity. According to the statement made by X CEO Linda Yaccarino, $20 million was paid within the scope of the new advertising revenue sharing program. In addition, for accounts paying for X Premium, the character limit for posts increases to 25 thousand, and videos up to two hours can be uploaded.
X, which now aims to increase access to users, can also be an important tool for small-scale content creators if it is successful. The new update is expected to be released in a few days. Time will tell whether these updates will enable X to achieve its goals.