Privacy is perhaps one of the things we need most right now. Many people’s privacy is violated without even realizing it, due to the data collected by the smartphones and computers I use, social media and other applications.
Apple has been bringing new regulations in this regard since iOS 14, but the Android front had not taken any steps except for minor changes. According to what was announced by Google today, the company will switch to a new system for the privacy of its users’ personal data.
Privacy Sandbox project to protect users’ privacy
The head of Android’s Security and Privacy division, Anthony Chevez, is on a new project to enable Android users to protect their privacy. announced their work. This system, called the Privacy Sandbox Project, will allow 3rd party applications and sites to collect minimal information about users and will radically change the purpose of cookies.
Many applications and websites used different cookies to collect different information from users. Aiming to prevent this system, Google announced that it will protect the privacy of its users by developing a system that will review and track cookies requested from users.
Most of the cookies used by 3rd party sites and applications were storing important information such as users’ passwords, IP addresses, MAC information. If these cookies were seized, users’ devices could be hacked and all their personal information could be leaked to the internet.
So how will this new system work?
Developed by Google since 2019, the Privacy Sandbox system stores these cookies in one place and controls where the cookie came from. After this check, safe cookies are accepted into the sandbox. Sandbox presents itself to cookies as if it is a real phone, thus protecting the actual operating system and device.
Users can protect their privacy by using different names and information without entering their personal information, thanks to the Advertising ID they have created in the Privacy Sandbox. In this way, both companies collect their cookies without any problems, and users do not have to worry about their privacy.
Chevez announced that they will start testing this system with users towards the end of 2022. If the tests give positive results, we can see this feature with the new Android version in the third quarter of 2023.
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