There has been a remarkable development regarding the US-based technology giant Apple. A report that virtually refutes the critics’ claims that ‘iPhone sales have fallen’ in recent years reveals that the 2 billionth iPhone has been officially sold. This news, coming just before the iPhone 13 launch, is a real success for Apple.
According to the report prepared by Horace Dediu from Asymco, Apple has sold at least 2 billion iPhones to date. However, underlining that Apple did not make any announcements or celebrations as in the 1 billionth sale, Dediu states that this is not surprising because the 2 billionth sale is not as interesting as the 1 billionth. The most striking aspect of Dediu’s report is that it claims iPhone sales are going better than ever before.
26 percent of all smartphones used are iPhones
Sharing his analysis, Horace Dediu says that there are more than 1 billion active iPhone users around the world. According to Dediu, who stated that 3.8 billion people use smartphones worldwide, 26 percent of users own an iPhone. Also, especially in the USA, the use of Android is severely suppressed. Because 60 percent of consumers in the country use iPhone. This rate is around 50 percent in England. According to the report, which writes that all these rates are at the highest level in history, all critics are making erroneous assessments because Apple has stopped sharing data.
In the chart above, you can see the price changes of iPhone models in the USA. The chart provides some remarkable data on why iPhone sales are increasing. So much so that Apple expands its product range a little more every year. For example, the 1 TB storage space announced this year and the mini models that we have had the opportunity to meet for the last two years allow consumers to find a suitable iPhone for themselves.
According to the report, the iPhone 13 family is the most important iPhone ever. Although the design of the phone has not changed, the sophistication of hardware and software features will enable the iPhone 13 to play to the top. Dediu says this will have a direct impact on Apple’s profitability and iPhone sales. Unfortunately, we don’t have the chance to see how the sales of the iPhone 13 family, which will be available for pre-order on September 24, are going, until a few months ago. However, when those days come, the accuracy of this report will be seen more clearly. . .