Kaitlyn “Amouranth” Siragusa, one of the Twitch publishers with the most followers and the pioneer of the broadcasts in the ‘Pool, Bath and Beach’ category on the platform, came to the fore with a striking event in the past weeks. The publisher announced that he was threatened by his wife for making 18+ posts.
Amouranth’s statements had been on the agenda for weeks all over the world and caused controversy. Stating that she will leave her husband in her statement, Amouranth shared how her Twitch broadcasts evolved after the scandalous disclosure.
Amouranth has drastically reduced tub releases:
Amouranth included the change in the content of the broadcast in the last 30 days in the post on Twitter. The publisher, who was criticized for continuing to broadcast bathtubs after the events, shared the following statement in response to these criticisms:
“90 days ago I was streaming more than 50% tub, now it’s under 10%.”
The publisher, which included a graphic in its share, showed that it has been making bathtub broadcasts for 22 hours this month, which it has focused on in the recent past. On the other hand, Overwatch 2 broadcasts were ahead of bathtub broadcasts with 30 hours. All game broadcasts were many times more than tub broadcasts. This was actually proof that the publisher had gone through a major change.
On the other hand, the publisher gave more importance to the new viral broadcast type ‘I’m Sleeping’ broadcasts of the last period, more than the bathtub broadcasts.
With the change, this time “brand change” criticism came:
Amouranth’s statements that he had disclosed his wife led to “fiction” discussions on social media. Although the new graphic is a tool to prove that the publications have changed and to refute the criticism, some users have started to criticize “brand change after editing” this time. Amouranth responded to these criticisms as follows:
“It has nothing to do with rebranding, I literally don’t care. I do what I want and still make 7 figures a month. Life is better.”
Let’s recall the agenda statement of Amouranth:
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