An altcoin project that has been on the radar of tech billionaires like Mark Cuban has added yet another series of high-profile partnerships like Meta and Starbucks.
Doritos chose this altcoin network for their new NFT
According to a new announcement, Doritos plans to run NFT on the Polygon network. The chips maker recently launched a metaverse experience on Decentraland. The company keeps Dorito Triangle Metaverse Studio open to the world. The event started on February 8 and will continue until the 10th.
With the event held on Decentraland, according to the announcement made by Doritos on its official Twitter account, Polygon (MATIC) was preferred for the new NFTs. Decentraland will be favored for its metaverse experience, while Polygon will play a leading role in NFTs due to its low transactions.
The metaverse experience on Decentraland allows users to create their own NFT avatars to represent them in the game. Players can change the color of the costumes, hair, clothes and shoes, and also try on different accessories.
Also, after writing their names across their 3D avatars, they will begin their exploration tour of the metaverse. Based on the game points they collect, they have a chance to win one of two NFT avatars, including a mix of Takashi Murakami and Clone-X #12118 from RTFKT and Meebits #24 from Larva Labs.
Polygon (MATIC), the first choice of high profile companies
Doritos now joins the likes of Reddit, Starbucks, and Cymbiotica among mainstream brands collaborating with the Layer 2 Ethereum scaling protocol to launch NFT products. Sandeep Nailwal, Polygon’s co-founder and CEO, issued a congratulatory message on Twitter, acknowledging Doritos as the latest member of his company’s rapidly growing ecosystem. Mihailo Bjelic, one of the co-founders, underlined that this collaboration has nothing to do with the “partnership for partnership” common in Web3 marketing:
Interesting that they, along with many other global brands, started using Polygon without the involvement or assistance of Polygon Labs! Organic mainstream adoption is the best mainstream adoption
In the meantime, let’s mention that Polygon has attracted the biggest Solana-based NFT projects in the past months. Although the departure from Solana is attributed to the price crash that followed the bankruptcy of FTX, Polygon is becoming one of the new NFT centers in the market with an affordable and fast network. It should also be noted that, alongside numerous partnerships such as Meta and Diasney, it is the partner of the first Nike digital sneaker studio .SWOOSH. In this studio, sneaker lovers can collaborate with Nike designers to create new shoe collections. As Kriptokoin.com, we have included the partnerships Polygon has signed since last year in this article.