In a content we shared with you recently, we mentioned that the world-famous sportswear brand Nike has entered the metaverse and NFT business. Now, a similar development has occurred. This time, Adidas announced that it has made a rapid entry into the NFT business. NFT sales, which will start tomorrow on Adidas’ official website, will provide Adidas fans with some advantages both in the real world and in the metaverse ecosystems.
Adidas has also designed some wearable products within the scope of the NFT project, which it calls “Into the Metaverse”. The most striking of these was a hooded sweater with a digital wallet code on it. This hoodie, which can only be purchased by NFT owners, will actually mean that NFT owners are taken to a private club.
Adidas’ NFTs will be sold at 0.2 Ethereum
Adidas has not yet disclosed how many NFTs it has produced as part of the Into the Metaverse project and what these NFTs look like. However, the prices of these NFTs have already been determined. According to the company’s statements, NFTs can be purchased for 0.2 Ethereum (approximately $805). Adidas fans, who make this payment, which is not very high for the crypto money community, will also have the opportunity to access some physical products that the company will launch in the future with special discounts.
Erika Wykes-Sneyd, one of the top executives of Adidas, made some statements about Into the Metaverse. Wykes-Sneyd, who said in his statements that they would not be content with this project alone, said that they would bring together different experiences in the future. Adidas manager, who did not give a secret about the issue, stated that they will continue to grow together with the NFT communities.
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