OnePlus’s latest smart watch sophisticated design, digital installation arm and long battery life promises. The first reactions to the device were quite positive. There was an atmosphere of expectations around the OnePlus Watch 3. But an unexpected event added an ironic atmosphere to the story. In the pressure error on the back of the safe, it was noticed that “Meda in China” was written instead of “Made in China”.
A detail, which is not noticed by many people, is considered quite strange, especially considering the cost of 349 euros. OnePlus responded to the situation with an effective communication move. Using X, the company accepted the error clearly to the public and offered various solutions to its customers.
Incorrect OnePlus Watch 3’s will gain “collection” value
The first option of the company is an invitation to turn discomfort into uniqueness. The company proposes to store the clock as “super limited production .. For those who prefer perfection, there is the possibility of returning the product and taking back the money. Finally, OnePlus enables the release of new models to the market to satisfy those who want flawless clocks.
This reaction of OnePlus was an example. The company immediately solved a small failure to be deleted rapidly from social memory. The company also turned this into an opportunity and offered a discount opportunity to the buyers of the OnePlus Watch 3 through its website. Whether viral or not, it was an incentive to buy the desired smart watch.
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This section includes interesting opinions. Emphasizing the importance of quality controls, it also reveals the power of open communication and timely response. OnePlus managed to turn a possible damage to his image into a opportunity to show customer satisfaction and to praise himself a little.
The OnePlus Watch, which has a “Meda in China” error, can be a symbol of how a defect can increase the perceived value of a defect. A small spelling error that turns into a story to be told and perhaps an unexpected technological device will be a small treasure for collectors.
