Instagram CEO Adam Mosseri today announced three new changes that are rolling out to the platform. According to Mosseri, the company is focusing on new ways to label brands and products to better rank original content.
Reiterating how important creators are to Instagram over the past year, the CEO has focused on the same issue today. Mosseri presented the changes to its users from his personal account.
Adam Mosseri gave information about new features with his video sharing from his Twitter account. He also stated that the new features aim to empower Meta’s content creators. “One of the things I learned while talking to creators is how important it is for them to be recognized for the work they do. That’s why we’re trying to ensure that credit goes to those who deserve it.”
The first change is that every user can now use the product tag feature on posts. . This feature was already available for a limited number of users. However, according to Mosseri, making it publicly available will draw attention to a business, company or creator.
Another feature that has been expanded for all users is the developed person tag. With this feature, users will be able to add their profession or what they want to be known as when editing their profiles. The content of the tags will appear when users are tagged in another content and it will become clear who they are.
The last change is in the sorting algorithm. According to Adam Mosseri, original content will stand out more on Instagram. In this way, the platform will put reposts to the background and make the original post more visible. This feature is quite remarkable, especially in order to prevent people who copy the posts of content producers.
I know many of you are skeptical about ranking, but it really helps us make sure Instagram is more valuable to everyone who uses the platform. This is specifically focused on this idea of originality. If you create something from scratch, you should get more credit than resharing something you found from someone else.
In addition to all this, the company is also preparing for other innovations. In the past weeks, ‘putting more than one website link address’ on the profile is among them. In addition, the platform, which works on some features for reels, aims to improve the user experience.
Well, what do you think about the new features of Instagram? Don’t forget to share your feedback with us on the SDN Forum or in the comments!
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