Spotify, which recently risked losing the famous artist Neil Young for the sake of the podcast publisher Joe Rogan, with which it has a contract, came from Apple Music, its biggest rival. The platform embraced Neil Young.
Neil Young day on Apple Music
While the disagreement between Neil Young and Spotify, which hit the music industry like a bombshell, caused controversy, Apple did not miss the opportunity. Apple Music has launched Neil Young events that will continue for a certain period of time.
The platform, which has prepared a special page for Neil Young with the slogan We Love Neil Young, includes exclusive interviews as well as songs. Again, special playlists, notifications about Neil Young to users, and Twitter shares are interacted with.
Spotify is still the industry’s leading platform by far, and Neil Young’s absence won’t have a big impact. However, such behaviors may cause problems in the future in the increasingly competitive market.
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