Acquired by Elon Musk in September 2022, Twitter has entered the path of radical change that has been expected for months. Within the framework of Elon Musk’s vision of a super application called “X”, Twitter is being transformed into X.
The transformation started with the first signs given by Elon Musk on July 22, 2023. He explained that if a “proper logo” is designed, the transition to X will be made. On July 24, this transformation officially began. Here’s the complete story of Twitter’s transformation into X:
July 24 at 12:00 CEST: Twitter has officially become X!
Twitter officially said goodbye to the world as of July 24, 12:00 CET. It has now turned into X. Tweets and similar old expressions on the platform continue to appear. However, we now see the X logo instead of the Twitter bird on the Twitter login screen and in the areas with the in-app logo.
What is X? Here are the Twitter CEO’s statements:
July 24 – Twitter’s official account profile picture and name changed!
The most tangible move in X’s change has come. The name and profile picture of Twitter’s official account on the platform has been changed. The X logo was placed on the profile picture, and the letter X in the name.
On the other hand, the link in the profile and the username of the profile continue to be Twitter. Now.
July 23 – X.com now redirects to Twitter
“http://X.com now redirects to https://twitter.com/. Temporary X logo will be released later today.”
July 23 – X’s logo has been revealed!
July 23 – “If a good enough logo comes in…”
“If a good enough X logo comes in tonight, we’ll go live worldwide tomorrow.”
July 23 – Elon Musk: “We will gradually say goodbye to the Twitter birds”
“We’ll be saying goodbye to the Twitter brand soon and gradually to all the birds…”
What is this X’s story, Elon Musk’s love?
The relationship between Elon Musk and X actually predates the Twitter purchase, even years ago. The quartet of Musk, Harris Fricker, Christopher Payne and Ed Ho acquired the domain name “x.com” for their online banking venture in 1999.
While this initiative later created PayPal, the rights of x.com were also transferred to PayPal. However, in 2017, the domain name was re-purchased by Musk. After this purchase, Musk said, “It has sentimental value to me.” He used his words.
However, the purpose and future of this domain name only started in 2022, when Musk got tired of Twitter. The first rumors were that Musk would build his own platform and place it on x.com.
During the Twitter acquisition period, these rumors became even more concrete. This time, however, Musk was planning to buy Twitter and switch it to x.com. This movement began to take place as of July 23.