Leading cryptocurrency exchange Coinbase and crypto research firm The Block Research have revealed the perspective of Fortune 100 companies on blockchain in a joint study.
Reaching the companies on the Fortune 100 list, data experts asked various questions to the world giants. The report, titled “The State of Crypto: Corporate Adoption,” shows that companies are quite enthusiastic about cryptocurrencies.
According to the data, 52% of the 100 largest companies have been investing in cryptocurrencies and blockchain since 2020.
As of the second quarter of 2023, 70% of the investing companies succeeded in realizing their project. The fact that this figure was limited to 10% in 2020, when the data was first collected, shows that the companies in general do not neglect the projects they put forward. According to 2023 figures, crypto startups that are in the testing phase are at the level of 20%. 10% of startups continue to develop.
“The Global Financial System Will Change”
The experts, who took notes in the report they prepared after the company data, revealed their future expectations. Analyzing why the world’s largest businesses are investing in a crawling field like blockchain, experts pointed to the expectation of change.
Coinbase experts, who published the report, emphasized that Fortune 100 companies put the future in their focus. Researchers think that the traditional financial system will change in the coming years, so companies are looking for new investments in the cryptocurrency sector.
World Giants Investing in NFT!
Digital artworks, which have gained great popularity since the summer of 2021, have also entered the radar of companies. Especially the clothing industry is trying to exist in this field by selling the unique NFTs of its physical products. Coinbase researchers shared the clothing giants with the most NFT collections in their report.
Sportswear manufacturer Nike, with 14 different NFT collections, has become the brand that has reached the top by far. The media organ TIME’s taking the second place after Nike caught everyone’s attention. The third seat was taken by luxury clothing brand Dolce&Gabbana. Despite being Nike’s biggest competitor, Adidas only has 3 collections.
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