Apple CEO Tim Cook gave an interview to ABC channel Good Morning America. The experienced manager shared his thoughts on the price of Vision Pro, which was introduced at WWDC 2023. The mixed reality glasses were among the most expensive products of the company with a price tag of $ 3,499.
Asked if the Vision Pro is something the average individual can buy, Apple’s boss replied, “I don’t know. I think people will make different choices depending on their current financial situation and other factors.”
“The engineering is mind blowing”
Apple CEO stated that Vision Pro offers users a unique experience that allows them to immerse themselves in the technology of the future. He also emphasized that he is a big “augmented reality fan” and that Apple sees great potential in this field and has invested in this field for many years.
Tim Cook concluded, “The engineering and engineering depth of Vision Pro is mind-blowing. You get more than 4K resolution in every eye. Of course, it doesn’t come for free. It costs a certain amount of money, but I think it’s a great value.”
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