US-based Consumer Intelligence Research Partners (CIRP), which researches consumers, published a report last week about how quickly people replace or repair Apple devices. The report found that more than 80% of respondents would get their lost, stolen or broken iPhone replaced or repaired immediately or within a few days, while only 6% would wait more than a week.
Today, CIRP has published a brand new report using the data from this research. The new report examines how this view varies with the age of the consumer, revealing somewhat how addicted people in the US are to their iPhones.
According to the report, while those between the ages of 18-24 do not immediately change their iPhones, those over the age of 45 want to change it immediately.
When we examine the data, we see that the results are contrary to the predictions of many of us. Normally, we think of teenagers as more attached to their phones, especially their iPhones. However, this report shows that this is not the case for the 18-24 age range. Only 59% of this lowest rate age group say that if something happens to their iPhone, they’ll get a new one or have it repaired immediately/same day or within a few days.
On the other hand, we see that those who want to change their phones the fastest are 55 years and older. 90% of those aged 55-64 and 92% of those over 65 stated that they would change their phone immediately. On the other hand, it is seen that the 45-54 age group has an 89% rate of changing their phone immediately.
We can say that the report is quite interesting, as it is often associated with young users being addicted to their phones. In addition, CIRP notes that there are similar results on devices such as the iPad and Mac. Of course, it is worth mentioning that many factors such as the economic situation and the availability of a spare device may have affected this result. So, it is possible that the rate of young users is low.
CIRP has also recently appeared in a different research. This study, which examined the distribution of iPhones by gender, showed that men preferred Pro models, while women preferred standard and Plus models.
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