Realme, which entered the smartphone market as a sub-brand of Oppo, started to sail into new waters after becoming independent. Investing in smart home technologies such as Xiaomi, the company is now on the agenda with the claim of electric cars.
It turned out that Xiaomi sub-brand Poco, which made an aggressive growth move apart from Realme, which applied for a trademark in India, also made a similar application. Previously, Xiaomi announced that it has pressed the button to start production for the electric car in 2024.
Poco and Realme move for electric car
Realme and Poco electric car claim came from a Twitter account that made technology leaks about India. Accordingly, it was revealed in the post that Realme first received a trademark registration in India for the electric car. According to this post, Realme has applied for trademarks not only for electric cars, but also for many areas such as electric scooters, driverless vehicles, electric bicycles, and camera drones.
The second leak by Mukul Sharma was about the Xiaomi sub-brand Poco. Accordingly, Poco has applied for many brands, especially electric cars. There are trademark applications for Poco in various fields such as electric cars, autonomous vehicles, electric bicycles, and toys with a controller.
Realme and Poco, which are competing in the Indian market, are obviously taking similar steps in terms of trademark application. The country has great potential, especially for the electric car market. In this sense, Realme, which has an important market in India, can use this market power for electric cars.
It is obvious that Xiaomi also pressed the button for the electric car in 2024. The Chinese company seems to have different plans for Poco, which is among the important players in the Indian market. This trademark application will carry the competition of the two brands competing in the smartphone market to a different area.
Realme left Oppo and became an independent brand. Although Poco has made a similar move, it is still affiliated with the Xiaomi group of companies. It is not yet clear when the two brands will press the button for the electric car.