Snoop Dogg has made previous attempts at NFT and Web3 technology. Snoop Dogg has described his new venture, Shiller, as a live streaming platform using Web3 technology. It has been announced that they are the founders of the application along with star rapper, Sam Jones.
The application is described as a live broadcasting platform that aims to combine Web3 technology with real-time live broadcast content. The rap star was chosen to co-found the app along with tech entrepreneur Sam Jones.
In addition, the famous rapper is known not only for this partnership, but also for his previous partnership with Yuga Labs, the company of Bored Ape Yacht Club (BAYC). To remind you, in April of 2022, Snoop Dogg partnered with the Sandbox metaverse to launch an NFT collection called “Snoop Avatars”.