Facebook held the ‘Facebook Connect 2021’ event today. Speaking at the event, company founder and CEO Mark Zuckerberg conveyed his investments in his crazy project Metaverse. From GTA San Andreas to Instagram, WhatsApp and NFT, the games we play in our daily life and the majority of the services we use will take place in Metaverse, which is defined as the future of the internet.
Hours before the event, it was claimed that the company removed the ‘FACEBOOK’ logo from the signs in front of its headquarters in Menlo Park, USA. The leaks reflected on social media earlier in the day were correct. The mystery of this development has been solved.
Facebook rebranded: ‘Meta’ is here
Mark Zuckerberg announced that development, which was reflected in the press as the ‘new Facebook name’ days ago. Facebook announced that Instagram, WhatsApp, Oculus and Messenger platforms have entered under a new umbrella company called Meta. “Today we are seen as a social media company,” said Zuckerberg, adding that Facebook is an iconic social media brand and talked about its future goals.
Meta company logo
Mark Zuckerberg stated that Facebook cannot cover all the projects they have invested in and worked on as a company. “Currently, our brand has become so identified with a single product that it is impossible to fully represent what we are doing even today, let alone the coming eras. ” said Zuckerberg, emphasizing that they want to be known as a Metaverse-dominated company in the future.
“We will now focus on our Metaverse vision”
Announcing the news with the words “I am proud to share that our company is now Meta to reflect our identity and the future we hope to build,” Mark Zuckerberg said, “All of our products, including our applications, now share a new vision; Bringing the Metaverse to life. ” he declared.
Facebook headquarters changed signage – Photo: The Verge
Mark Zuckerberg announced that they will now focus entirely on the Metaverse concept instead of Facebook. In this context, Zuckerberg stated that the Facebook account requirement for products and services such as Oculus will be lifted, thus signaling that they will keep the platform in the background. He also stated that from now on, the new brand, Meta, will come to the fore in its products.
Meta’s logo has already been placed on the Facebook Newsroom page. But facebook. There was no change in the social media platform accessed through the com domain. The Facebook logo continues to appear here as always. Likewise, there are no innovations on the websites of Instagram and WhatsApp.
So what does Metaverse mean?
The concept of Metaverse is described on the company’s Twitter account as “the new way of social connection”. As you know, thanks to Facebook, Instagram and WhatsApp applications, no matter where in the world, two “real” people can communicate with each other in a “virtual” environment. On top of that, Facebook even allows multiple people to watch TV series/movies together at the same time with features such as ‘Watch Together’.
From meeting to playing games, anything is possible in the metaverse universe
Metaverse, which focuses on Augmented Reality (AR) and Virtual Reality (VR) technologies, aims to take the interaction between the virtual and real world one step further. With this project, ‘virtual environments’ will enter our lives. For example, you will create a virtual universe where your friends can join, just like creating a group on WhatsApp, and you will be able to spend time with each other as if it were real using AR glasses.
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