Social media applications used today may experience access problems unexpectedly. In such cases, users want to get information about the subject by turning to other channels. As it is known, Facebook, WhatsApp and Instagram experienced a long outage in the past few days.
The platforms, which faced an average of 6-7 hours of interruption, came to the agenda of the whole world during this process and garnered a lot of reaction. So what did users turn to during the downtime? Here is the data presented by the famous analyst Chartbeat…
Facebook outage directed users to news sites
Facebook experienced a 45-minute outage in 2018. Even if this outage was short-lived, Chartbeat’s Josh Schwartz stated that most users are turning to news sites. After the 2018 outage, the famous analyst Jos Schwartz announced the data of the interruption, which lasted 6 hours this time.
Facebook, which experienced 6/7 hours of interruption, allowed users to head to news sites during this time. Twitter traffic increased by 72 percent during the outage, according to Chartbeat. Net traffic to websites increased by 38 percent compared to the same period of the previous week.
As a result, users showed great interest in Twitter and news sites to both get information and spend time during this long interruption. Also, let’s not forget that this interruption also benefits Telegram. Because Telegram gained close to 70 million new users after the Facebook outage.
What did you spend time with during this process? Share in the comments…
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