The US Federal Trade Commission (FTC) has completed its investigation into Twitter, one of the world’s most popular microblogging platforms. According to the statements made by the authorities, Twitter used it for advertising purposes between 2014 and 2019, although it told users that their phone numbers and emails would be used for double-factor authentication. According to the investigation, advertisers used this data of users to create a target audience…
According to the statements made by FTC Chairman Lina M. Khan, this affected at least 140 million users. Twitter, on the other hand, made much more money from advertising, which is its biggest source of income. All this turned into a huge platform like Twitter as a $150 million fine.
Twitter: There was a mistake…
In a post on Twitter’s official blog page, details about the investigation were mentioned. Twitter officials announced that user data may have been accidentally used for advertising purposes. Mentioning that they have been in contact with the FTC since the beginning of the investigation, the microblogging site announced that it accepted a payment of 150 million dollars. Considering that Twitter only earned 5 billion dollars in revenue last year, we can say that the 150 million dollars it accepted to pay for the violation it committed in the 5 years that was the subject of the investigation is nothing.
According to Twitter, keeping user data safe and respecting users’ privacy is something that is taken very seriously. Stating that they have taken the necessary actions because of this, the company stated that they will continue to keep their promises to users with software updates and other operational studies…
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